Bulfinch Companies Welcomes Katherine Shoss as VP, Director of Marketing

NEEDHAM — The Bulfinch Companies, Inc., a private real estate investment, development, and management firm, recently welcomed Katherine F. Shoss as Vice President, Director of Marketing. In this role, Kate will be responsible for strengthening awareness of the Bulfinch brand and its portfolio of properties within Greater Boston through the implementation of traditional and digital channels for brand engagement and visibility.

“We are pleased to welcome Kate to the team,” remarks Eric Schlager, CEO of Bulfinch. Her wide-range of experiences related to the commercial real estate industry make the lead team hopeful of the ideas and proposals she will bring to enhance the firm’s brand awareness. “Kate’s long-standing experience in Boston’s architecture, engineering and construction industries, coupled with her successful track record of leveraging strategic marketing tactics for repositioning properties, will be an asset to Bulfinch as we continue to enhance the value of and expand our portfolio with future acquisitions,” Schlager adds.

“I’m thrilled to join this team of exceptional industry professionals,” says Shoss as she looks forward to promoting the company’s efforts in her new marketing role. “I’m energized by the opportunity to contribute to Bulfinch’s entrepreneurial culture and further develop the firm’s market recognition as a leading, highly trusted private commercial real estate firm,” Shoss adds. The new position will require her to utilize her previous experience to direct all marketing efforts. Her responsibilities range from brand strategy and implementation to public relations, industry and special events, social media, digital marketing and awards.

Shoss is aan active participant in professional organizations including the Society for Marketing Professional Services (SMPS), and is a member of the SMPS Awards and Special Events Committee; she received her Bachelor of Arts in English from The University of Vermont

Kate Shoss